{"id":104358,"date":"2020-12-10T22:41:36","date_gmt":"2020-12-11T03:41:36","guid":{"rendered":"http:\/\/www.thevalleyledger.com\/?p=104358"},"modified":"2020-12-10T22:41:36","modified_gmt":"2020-12-11T03:41:36","slug":"shop-safe-shop-smart-shop-allentown","status":"publish","type":"post","link":"https:\/\/www.thevalleyledger.com\/?p=104358","title":{"rendered":"SHOP SAFE, SHOP SMART, SHOP ALLENTOWN"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Retail customers seeking holiday presents are encouraged to Shop Safe, Shop Smart, Shop Allentown!<\/p>\n<p>Supporting Allentown businesses with holiday shopping and gift cards is more important now than ever, as studies show that every dollar spent at a small business multiplies that impact on the local economy.<\/p>\n<p>The holiday campaign, \u201cShop Safe, Shop Smart, Shop Allentown!\u201d will appear on billboard, social media, digital media, television, and radio marketing through the holiday season.\u00a0 The ads direct viewers to the new Allentown Business Directory at\u00a0<a href=\"http:\/\/www.goallentown.org\/\">www.GoAllentown.org<\/a>, a fully functional and searchable database of the city\u2019s businesses, encouraging people to visit, shop, and dine in Allentown.<\/p>\n<p>This business community promotion is a partnership of the City of Allentown, the Allentown Chamber of Commerce and Greater Lehigh Valley Chamber Foundation.<\/p>\n<p>Allentown marketing firms Keenan-Nagle and Faces International have created the joint messaging to support our city\u2019s businesses most drastically impacted during this challenging time: restaurants, retailers, salons and barbershops, and arts and entertainment facilities.<\/p>\n<p>Funding for this program has been made possible through the US Department of Housing and Urban Development \u2013 CARES Act.<\/p>\n<p>Information provided to TVL by:<br \/>\nMike Moore<br \/>\nCommunications Manager<br \/>\nMayor&#8217;s Office<br \/>\n435 Hamilton Street<br \/>\nAllentown, PA 18101<br \/>\nMike.Moore@allentownpa.gov<br \/>\nhttp:\/\/www.AllentownPA.gov<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Retail customers seeking holiday presents are encouraged to Shop Safe, Shop Smart, Shop Allentown! Supporting Allentown businesses with holiday shopping and gift cards is more important now than ever, &hellip; <a href=\"https:\/\/www.thevalleyledger.com\/?p=104358\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">SHOP SAFE, SHOP SMART, SHOP ALLENTOWN<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":104359,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[5716,69,482],"tags":[],"class_list":["post-104358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allentown","category-in-the-valley","category-press-release-2"],"jetpack_publicize_connections":[],"acf":[],"jetpack_featured_media_url":"https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/2020\/12\/shop-Allentown.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/104358"}],"collection":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=104358"}],"version-history":[{"count":0,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/104358\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/media\/104359"}],"wp:attachment":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=104358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=104358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=104358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}