{"id":113417,"date":"2022-08-27T01:03:25","date_gmt":"2022-08-27T05:03:25","guid":{"rendered":"https:\/\/www.thevalleyledger.com\/?p=113417"},"modified":"2022-08-27T01:03:25","modified_gmt":"2022-08-27T05:03:25","slug":"ppl-corporation-and-united-way-of-the-greater-lehigh-valley-announce-be-a-housing-hero-campaign","status":"publish","type":"post","link":"https:\/\/www.thevalleyledger.com\/?p=113417","title":{"rendered":"PPL Corporation and United Way of the Greater Lehigh Valley Announce Be a Housing Hero Campaign"},"content":{"rendered":"

Photo courtesy of United Way of the Greater Lehigh Valley<\/em><\/span><\/p>\n

The initiative, funded by the PPL Foundation, seeks to raise awareness and funds to support housing insecurity prevention and intervention.<\/p>\n

Allentown, PA, August 25, 2022 <\/strong>\u2013 Today, United Way of the Greater Lehigh Valley (UWGLV) and PPL Corporation (PPL), along with representatives from Community Action Lehigh Valley (CALV) and the City of Allentown, announced an initiative to increase awareness and funding around the region\u2019s growing housing crisis. The event, held at Sixth Street Shelter in Allentown, officially kicked off Be a Housing Hero with PPL Foundation and United Way as an added initiative to United Way\u2019s 2022 campaign.<\/p>\n

PPL Corporation and UWGLV believe that a strong, resilient and united community can address the area’s housing crisis and invest in prevention and intervention solutions. In support of the PPL Corporation\u2019s United Way campaign, the PPL Foundation has committed up to $500,000 this year through a matching program for all new or increased campaign contributions. The funds will go directly to United Way\u2019s work in the community to aid neighbors and families experiencing housing insecurity.<\/p>\n

\u201cPPL Foundation\u2019s pledge of up to $500,000 will provide support for thousands of people who are experiencing homelessness or housing insecurity right here in the communities we serve,\u201d stated Vince Sorgi, CEO and president of PPL Corporation and co-chair of the 2022 UWGLV campaign. \u201cBy partnering with United Way, we know that these funds will be invested into organizations like Sixth Street Shelter and others in the community whose missions align with addressing housing insecurity through prevention and intervention.\u201d<\/p>\n

Sorgi, along with his wife, Michelle and fellow co-chairs, Ashley and Joe Russo, are committed to investing in United Way solutions to combat the growing housing insecurity felt by so many.<\/p>\n

\u201cAt United Way of the Greater Lehigh Valley, we believe that through a united approach, we can truly make a difference,\u201d said David Lewis, president of UWGLV. \u201cI am grateful to the PPL Foundation and for Vince, Michelle, Ashley, and Joe\u2019s leadership and passionate commitment toward this growing need.\u201d<\/p>\n

Between now and March 31, 2023, the community is encouraged to Be a Housing Hero and make a donation to the campaign by texting HOUSE to 40403<\/strong>. Additionally, PPL Foundation\u2019s gift will apply to all new or increased participation in corporate campaigns or online donations made to unitedwayglv.org\/housinghero.<\/a><\/p>\n

\u201cMany people in the Greater Lehigh Valley are only one paycheck or emergency away from hunger or homelessness,\u201d reported Dawn Godshall, executive director, CALV. \u201cThrough the PPL Foundation\u2019s commitment, Community Action\u2019s Sixth Street Shelter, with vital assistance from United Way, can invest in more solutions to help the ever-growing need in our area.\u201d<\/p>\n

The housing crisis in our community has increased due to many factors, including the past two years’ health and economic crises. The Lehigh Valley\u2019s most recent homeless reports depict a 36% increase in people experiencing homelessness in the region since 2020, including 50% more families with children and almost twice as many veterans. 122,000 families (or 44%) are also currently experiencing serious financial instability and are forced to make difficult decisions daily, such as whether to buy groceries or pay rent.<\/p>\n

\u201cThere is no doubt that the nationwide housing crisis is being felt right here in our communities,\u201d said Sorgi. \u201cWith thousands of people at risk of homelessness or eviction, PPL Foundation is honored to help those impacted by this situation.\u201d<\/p>\n

Additional information about UWGLV can be found at https:\/\/www.unitedwayglv.org\/<\/a><\/p>\n

About the PPL Foundation<\/span><\/h1>\n

PPL Foundation is an independent, non-profit organization. Funded by PPL Corporation shareowners, the Foundation was formed to support community initiatives in the areas served by PPL Corporation\u2019s utilities. Through strategic partnerships, the PPL Foundation supports nonprofit organizations that are engaged in innovative and groundbreaking work to create vibrant, sustainable communities; advance diversity, equity and inclusion; and support children\u2019s success from cradle to career in both Pennsylvania and Rhode Island.<\/p>\n

 <\/p>\n

About United Way of the Greater Lehigh Valley<\/span><\/strong><\/h1>\n

United Way fights for the health, safety, and education of every person in the Greater Lehigh Valley and envisions communities where every person belongs and every person thrives. We strive to achieve this goal by assessing community needs, raising funds, investing in solutions, and mobilizing our community to action. For more information, visit https:\/\/www.unitedwayglv.org<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

Information provided to TVL by:
\nLaura McHugh
\nVice President, Marketing and Communications
\nUnited Way of the Greater Lehigh Valley
\nwww.unitedwayglv.org <\/a><\/p>\n

 <\/p>\n

\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Photo courtesy of United Way of the Greater Lehigh Valley The initiative, funded by the PPL Foundation, seeks to raise awareness and funds to support housing insecurity prevention and intervention. … Continue reading PPL Corporation and United Way of the Greater Lehigh Valley Announce Be a Housing Hero Campaign<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":113418,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[69,482],"tags":[],"class_list":["post-113417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-valley","category-press-release-2"],"jetpack_publicize_connections":[],"acf":[],"jetpack_featured_media_url":"https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/2022\/08\/Be-a-Housing-Hero-scaled.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/113417"}],"collection":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=113417"}],"version-history":[{"count":0,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/113417\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/media\/113418"}],"wp:attachment":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=113417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=113417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=113417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}