{"id":85018,"date":"2019-01-10T18:31:07","date_gmt":"2019-01-10T23:31:07","guid":{"rendered":"http:\/\/www.thevalleyledger.com\/?p=85018"},"modified":"2019-01-10T18:31:07","modified_gmt":"2019-01-10T23:31:07","slug":"asr-media-productions-launches-a-new-venture","status":"publish","type":"post","link":"https:\/\/www.thevalleyledger.com\/?p=85018","title":{"rendered":"ASR Media Productions Launches a New Venture"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><strong><em>Unscripted with Russo\u00a0Podcast<\/em><\/strong><em>, presented by The PEAK TV, premieres<\/em><\/p>\n<p><em>Friday, January 11 on Apple\u00a0Podcast\u00a0and Spotify.<\/em><\/p>\n<p><b><strong>BETHLEHEM, PA<\/strong><\/b>\u00a0\u2013 In today\u2019s face-paced, hectic world teeming with soundbites and video clips,\u00a0podcasts offer an opportunity to slow down and immerse oneself in a story. According to Ashley Russo, host of\u00a0<em>The PEAK TV<\/em>\u00a0and President &amp; Executive Producer of ASR Media Productions,\u00a0&#8220;Podcasts are gaining in popularity because they give people a chance to get to know a subject or person on a deeper level.\u201d\u00a0\u00a0With story-telling in her blood, Russo has set forth to conquer another communication medium.\u00a0<em>Unscripted with Russo,\u00a0<\/em>a weekly\u00a0podcast, welcomes decision-makers and influencers from around the Greater Lehigh Valley area to uncover the pivotal choices they\u2019ve made and personal experiences that have led to their success. Russo\u00a0shares her\u00a0conversations with local VIPs to find out the story behind their personal and professional accomplishments.<\/p>\n<p>Upcoming guests include:<\/p>\n<ul>\n<li>Anne Baum, Vice President of Capital BlueCross, Lehigh Valley<\/li>\n<li>Craig Thatcher, award-winning guitarist, vocalist, and songwriter from The Craig Thatcher Band<\/li>\n<li>Paula Young, Director of Public Relations and Marketing for Young Medical Spa and host of\u00a0<em>It\u2019s a Young Thing<\/em>\u00a0<em>Podcast<\/em><\/li>\n<li>Eve Russo, award-winning journalist and anchor of WFMZ 69 News at Sunrise<\/li>\n<\/ul>\n<p>ASR Media Productions\u2019 offices on Main Street in Hellertown serve as the\u00a0podcast\u2019s production location. Housed in a classic craftsman-style dwelling, the homey feel of the set lends itself to intimate conversations. Each episode features a single guest and a casual conversation with Russo over wine. They explore topics from the best piece of advice ever received to what\u2019s always in your purse\/wallet\/pocket.\u00a0The relaxed atmosphere sheds a personal light on their public persona and candid anecdotes are often revealed.<\/p>\n<p><i><em>Unscripted with Russo<\/em><\/i>\u00a0is an opportunity for\u00a0<em>The PEAK TV<\/em>\u00a0brand to grow creatively on a new platform that routinely connects with just under one-quarter of the U.S. population. \u201cProducing\u00a0<em>The PEAK TV<\/em>, we were often inspired by the personal stories shared. Video and television production offer a unique opportunity to get know people on a very personal level. Now those same conversations that have ended up on the cutting room floor are recreated during\u00a0<em>Unscripted with Russo<\/em>. The Valley is chock full of interesting, relatable folks from whom we can all learn.\u201d<\/p>\n<p>The first episode of\u00a0<em>Unscripted with Russo<\/em>\u00a0will be available on Friday, January 11 at 4 PM on Apple\u00a0Podcast\u00a0and Spotify with new episodes following each week. Listeners are encouraged to subscribe; follow\u00a0<em>The PEAK TV<\/em>\u00a0on\u00a0<a href=\"https:\/\/www.facebook.com\/thepeaktv\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.facebook.com\/thepeaktv&amp;source=gmail&amp;ust=1547246235782000&amp;usg=AFQjCNFJQElRd76knXRL4BoH6Ziq6r83ww\">Facebook<\/a>,\u00a0<a href=\"https:\/\/twitter.com\/thepeaktv\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/twitter.com\/thepeaktv&amp;source=gmail&amp;ust=1547246235782000&amp;usg=AFQjCNEc2aXAVlWZIaex5nh-M1FVG5tsPg\">Twitter<\/a>,\u00a0<a href=\"http:\/\/www.youtube.com\/thepeaktv\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/www.youtube.com\/thepeaktv&amp;source=gmail&amp;ust=1547246235782000&amp;usg=AFQjCNFvEgG6xVc15DLBoErnLiNFSYT01A\">YouTube<\/a>\u00a0and Instagram for additional\u00a0podcast\u00a0information and updates, fun extras, and a peek behind the scenes.<\/p>\n<p><b><strong>About The PEAK TV<\/strong><\/b><\/p>\n<p>Two-time Emmy\u00ae winning The PEAK TV is a thirty-minute television program focusing on health, wellness, lifestyle, and community. \u00a0Hosted by award\u2013winning producer, Ashley Russo, and, radio and sports legend, Mike Mittman, The PEAK TV features stories from around the Lehigh Valley that educate, engage and inspire viewers to be their\u00a0<em>best self<\/em>! \u00a0Since its first episode in 2012, The PEAK TV has earned ten nominations and was awarded an Emmy\u00ae statue in 2013, 2015 and 2017. \u00a0The PEAK TV airs Mondays at 6:30 PM on WFMZ-TV Channel 69 (Service Electric HD Channel 508, RCN Channel 1007). The PEAK TV is also seen nationally on DrTV Channel Tuesday 1:00 PM EST &amp; Friday 3:30 PM EST with LIVE broadcast available on their website<a href=\"http:\/\/www.drtvchannel.com\/\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/www.drtvchannel.com&amp;source=gmail&amp;ust=1547246235782000&amp;usg=AFQjCNEkg2MB7Wvzr6NKLGZjpKRYLML_Jw\">\u00a0www.drtvchannel.com<\/a><u>.<\/u>\u00a0\u00a0For more information, visit<a href=\"http:\/\/www.thepeaktv.com\/\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/www.thepeaktv.com&amp;source=gmail&amp;ust=1547246235782000&amp;usg=AFQjCNG6Hb6IewDBolv0mkCw12bluF1pOA\">\u00a0www.thepeaktv.com<\/a>.<\/p>\n<p><b><strong>About ASR Media Productions<\/strong><\/b><\/p>\n<p>ASR Media Productions, creators of meaningful media such as Emmy\u00ae award winning<em>The PEAK TV<\/em>, Lehigh Valley\u2019s premier lifestyle program airing locally on WFMZ &#8211; Channel 69 and nationally on DrTV. \u00a0ASR Media Productions specializes in video and television production services, creative direction and writing, documentary storytelling, commercial concept and development, event recaps, and media training as well as marketing and social media placement that complement and enhance a company\u2019s existing efforts. ASR Media assists in the development of effective strategies for creating relationships between businesses and their key audiences. \u00a0Each customized project is designed to meet our client\u2019s immediate and long-term goals.<a href=\"http:\/\/www.asrmediaproductions.com\/\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/www.asrmediaproductions.com&amp;source=gmail&amp;ust=1547246235782000&amp;usg=AFQjCNH5jbiuk9s4YQs_Wjte3jKb938n7A\">\u00a0www.asrmediaproductions.com<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Information Provided By:<br \/>\nTina Hasselbusch<br \/>\n<a href=\"http:\/\/www.socialTmarketing.com\/\" target=\"_blank\" rel=\"noopener\">http:\/\/www.socialTmarketing.com\/<\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class='adkingprobanner sidebar banner3023'><a href='http:\/\/www.thevalleyledger.com\/' target=\"_blank\" data-id='3023' data-ga='{\"campaign\":\"\",\"banner\":\"\",\"implemented\":\"universal\",\"imp_action\":\"Impression\",\"click_action\":\"Click\"}'><img src='https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/inpostblank.jpg' alt='' \/><\/a><\/div>\n<div class='adkingprobanner sidebar banner7036'><a href='http:\/\/www.thevalleyledger.com' target=\"_blank\" data-id='7036' data-ga='{\"campaign\":\"\",\"banner\":\"\",\"implemented\":\"universal\",\"imp_action\":\"Impression\",\"click_action\":\"Click\"}'><img src='https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/inpostblank.jpg' alt='' \/><\/a><\/div>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"&hellip; <a href=\"https:\/\/www.thevalleyledger.com\/?post_type=adverts_posts&p=7036\" class=\"read-more\">Click here to read more... <\/a>","protected":false},"author":2,"featured_media":85019,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[69,482],"tags":[],"class_list":["post-85018","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-valley","category-press-release-2"],"jetpack_publicize_connections":[],"acf":[],"jetpack_featured_media_url":"https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/2019\/01\/unscripted-russo.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/85018"}],"collection":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=85018"}],"version-history":[{"count":0,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/85018\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/media\/85019"}],"wp:attachment":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=85018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=85018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=85018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}