\u00a0<\/em><\/p>\n April 18, 2019<\/strong> – D.G. Yuengling & Son, Inc.<\/a>, celebrated its first-ever America\u2019s Oldest Brewery Day, today, at its historic Pottsville brewery.\u00a0 To commemorate the new holiday, which will be observed every April 18, the 6th<\/sup> Generation Yuengling family members \u2013 Jen, Wendy, Debbie and Sheryl Yuengling, officially sealed the 190th<\/sup> Anniversary Time Capsule dedicated to future generations. In addition, they announced the fan-favorite American alternative rock band, Better Than Ezra<\/a> as the headlining act for their free, 190th<\/sup> Anniversary summer concert on July 13, 2019.<\/p>\n <\/p>\n Fans near and far joined the 6th<\/sup> Generation both in-person, and via Facebook Live, to witness the celebration of the inaugural America\u2019s Oldest Brewery Day and to hear Better Than Ezra announced as the official headlining act for Yuengling\u2019s summer July concert.\u00a0 The July summer concert is just one of the many ways America\u2019s Oldest Brewery is celebrating its 190th<\/sup> anniversary and showing appreciation for Yuengling fans and the local community.\u00a0 The brewery will welcome fans to Pottsville on July 13 to join the 190th<\/sup> celebration and enjoy free live music as well as food, beer, fun and fireworks. For more information, visit the Yuengling 190th<\/sup> Anniversary Summer Concert Celebration<\/a> Facebook page, and for up to date information regarding parking, schedule, food vendors and more, follow @PottsvilleCity.<\/p>\n <\/p>\n \u201cWe are so excited to help America\u2019s Oldest Brewery celebrate 190 years of brewing good times,\u201d said Tom Drummond, Better Than Ezra bass guitarist.\u00a0\u201cYuengling\u2019s love for family and their fans is something that aligns with our values as a band and we can\u2019t wait to play in Pottsville in honor of such an amazing milestone.\u201d<\/p>\n As a part of the day\u2019s celebrations, the Yuengling sisters also officially sealed the 190th<\/sup> Anniversary Time Capsule.\u00a0 \u00a0Erected by the 6th<\/sup> Generation as a gift to future generations, the Time Capsule contains items unique to Yuengling\u2019s 190-year story.\u00a0 These items include the 190th<\/sup> commemorative cans that display the rich history of the brewery through iconic eagle imagery, and a signed baseball by Phillies\u2019 All-Star pitcher and new Yuengling brand ambassador, Aaron Nola.\u00a0 The Time Capsule also contains special 190th<\/sup> commemorative notes from visitors to the brewery and employees, solidifying their crucial role in Yuengling\u2019s 190-year history.\u00a0 The sealed Time Capsule will live in Yuengling\u2019s newly modeled Museum for visitors to view during the anniversary celebrations.\u00a0 In the future, America\u2019s Oldest Brewery Day will be recognized every April 18 giving fans an official day to rally together to celebrate their favorite Yuengling products and the brand\u2019s uniquely rich history.<\/p>\n <\/p>\n \u201cAs the 6th<\/sup> Generation of the Yuengling family, and as a family business first and foremost, my sisters and I see our generations of loyal employees and fans, both past and present, as an extension of our family,\u201d said Wendy Yuengling, 6th<\/sup> generation daughter, D.G. Yuengling & Son, Inc. \u201cWe are proud to dedicate this Time Capsule to future generations and future fans on our first America\u2019s Oldest Brewery Day.\u00a0 Going forward, we will use April 18 each year as a day to celebrate and remember our rich history of perseverance, and to pay tribute to the hard work of generations of our family and loyal employees.\u201d<\/p>\n \u00a0<\/span><\/p>\n America\u2019s Oldest Brewery will continue their 190th<\/sup> anniversary celebrations all year long.\u00a0 Fans can continue to collect all five limited-edition commemorative Traditional Lager cans, and enter their favorite Yuengling moments via #YuenglingGoodTimes for a chance to win cool prizes including Uber gift cards, UberEats and Stubhub.\u00a0\u00a0 Additionally, fans can stay tuned for more chances to sample small batches of limited Bourbon Barrel Reserve and even have the chance to win their very own at-home Yuengling Vending Machine by sharing a photo or video showing why they are Yuengling\u2019s biggest super fan via #YuenglingSuperfan.<\/p>\n <\/p>\n For the latest Yuengling events, announcements and sweepstakes rules, visit Yuengling.com<\/a> or follow @Yuengling<\/a> on Facebook, @Yuengling_Beer<\/a> on Twitter and @YuenglingBeer<\/a> on Instagram.<\/p>\n <\/p>\n About D.G. Yuengling & Son, Inc. About Better Than Ezra <\/p>\n Information and image provided to TVL by: <\/p>\n <\/p>\n <\/p>\n
\n<\/strong>D.G. Yuengling & Son, Inc., America’s Oldest Brewery\u00ae<\/sup> is based in historic Pottsville PA, and is family-owned and operated since 1829. Now sold in 22 states, production is supported by two breweries in Pottsville, PA and one in Tampa, FL. Principal beer brands include Yuengling\u00ae Traditional Lager, Light Lager, Black & Tan, Premium, Light, Dark Brewed Porter, Lord Chesterfield Ale\u00ae, Oktoberfest and now Golden Pilsner.\u00a0Get news, updates and access media images at https:\/\/www.yuengling.com\/news<\/a>.<\/p>\n
\n<\/strong>Better Than Ezra is an\u00a0American<\/a>\u00a0alternative rock<\/a>\u00a0band based in\u00a0New Orleans<\/a>,\u00a0Louisiana<\/a>, and signed to\u00a0The End Records<\/a>.\u00a0The band formed in 1988 in\u00a0Baton Rouge, Louisiana<\/a>. The current band consists of\u00a0Kevin Griffin<\/a> (vocals and guitar),\u00a0Tom Drummond<\/a>\u00a0(bass guitar), and\u00a0Michael Jerome<\/a>\u00a0(drums). The band has released eight studio albums, most recently 2014\u2019s\u00a0All Together Now<\/a>. They are best known for their 1993 platinum album\u00a0Deluxe<\/a> and the 1995 single \u201cGood<\/a>,\u201d which hit number 1 on the Hot Modern Rocks Tracks charts. Get updates at https:\/\/betterthanezra.com<\/a>.<\/p>\n
\nMark Demko, ArtsQuest
\nhttp:\/\/www.artsquest.org\/<\/a><\/p>\n
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