{"id":8916,"date":"2015-09-30T12:42:40","date_gmt":"2015-09-30T16:42:40","guid":{"rendered":"http:\/\/www.thevalleyledger.com\/?p=8916"},"modified":"2016-12-03T18:46:57","modified_gmt":"2016-12-03T23:46:57","slug":"httpwww-thevalleyledger-comp1904-69","status":"publish","type":"post","link":"https:\/\/www.thevalleyledger.com\/?p=8916","title":{"rendered":"Trifecta Technologies Creates SNL-Style Video of Downtown Allentown&#8230;"},"content":{"rendered":"<p style=\"text-align: center;\">\n<iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/140916005\" width=\"500\" height=\"281\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><a href=\"https:\/\/vimeo.com\/140916005?width=1080\" data-rel=\"lightbox-video-0\">Happy 60th Birthday &#8211; SNL Style<\/a> from <a href=\"https:\/\/vimeo.com\/user30220458\">Trifecta Technologies<\/a> on <a href=\"https:\/\/vimeo.com\">Vimeo<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>It&#8217;s the age old question: &#8220;What do you get a guy who has everything?&#8221;<\/strong><\/p>\n<p><strong>We decided to create a touching, light-hearted &#8220;Happy 60th birthday&#8221; video that captures the sentiments of the employees who work at <a href=\"http:\/\/www.trifecta.com\/\" target=\"_blank\">Trifecta Technologies<\/a>. The video also captures the energy of downtown Allentown and the tight-knit culture of Trifecta itself, while showcasing our newly renovated building.<\/strong><\/p>\n<p><strong>I told everyone that I would come by their desk with a camera, and asked that they say &#8220;Happy Birthday&#8221; to Trifecta&#8217;s founder, Doug Pelletier. I asked them to act surprised when I showed up, like the SNL intros from the 90s.<\/strong><\/p>\n<p><strong>We added the SNL music and a Don Pardo-like voiceover, introducing each employee. We also set out to shoot the booming downtown area &#8212; local businesses, live music, and the vibe of the city &#8230; the places we see and frequent every day during lunch or our commute. The video gives a taste of Allentown, Trifecta, and the culture of a local technology company.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Information and media provided by:<\/strong><\/p>\n<p><span style=\"font-family: arial,helvetica,sans-serif; font-size: 14pt;\"><span style=\"color: #000000;\"><strong>Trifecta Technologies, Inc.<\/strong><\/span><span style=\"color: #777b7d;\"><span style=\"color: #000000;\">\u00a0<\/span><br \/>\n<span style=\"color: #000000;\"> 612 Hamilton Street West\u00a0<\/span><br \/>\n<span style=\"color: #000000;\"> Allentown, PA 18101\u00a0<\/span><br \/>\n<a href=\"http:\/\/www.trifecta.com\/\" target=\"_blank\">http:\/\/www.trifecta.com<\/a><\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<div class='adkingprobanner sidebar banner3023'><a href='http:\/\/www.thevalleyledger.com\/' target=\"_blank\" data-id='3023' data-ga='{\"campaign\":\"\",\"banner\":\"\",\"implemented\":\"universal\",\"imp_action\":\"Impression\",\"click_action\":\"Click\"}'><img src='https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/inpostblank.jpg' alt='' \/><\/a><\/div>\n<div class='adkingprobanner sidebar banner7036'><a href='http:\/\/www.thevalleyledger.com' target=\"_blank\" data-id='7036' data-ga='{\"campaign\":\"\",\"banner\":\"\",\"implemented\":\"universal\",\"imp_action\":\"Impression\",\"click_action\":\"Click\"}'><img src='https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/inpostblank.jpg' alt='' \/><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"&hellip; <a href=\"https:\/\/www.thevalleyledger.com\/?post_type=adverts_posts&p=7036\" class=\"read-more\">Click here to read more... <\/a>","protected":false},"author":2,"featured_media":8917,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[69,482],"tags":[],"class_list":["post-8916","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-valley","category-press-release-2"],"jetpack_publicize_connections":[],"acf":[],"jetpack_featured_media_url":"https:\/\/www.thevalleyledger.com\/wp-content\/uploads\/Trifecta.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/8916"}],"collection":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8916"}],"version-history":[{"count":0,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/posts\/8916\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=\/wp\/v2\/media\/8917"}],"wp:attachment":[{"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8916"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8916"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thevalleyledger.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}