{"id":96342,"date":"2019-10-28T22:45:59","date_gmt":"2019-10-29T02:45:59","guid":{"rendered":"http:\/\/www.thevalleyledger.com\/?p=96342"},"modified":"2019-10-28T22:45:59","modified_gmt":"2019-10-29T02:45:59","slug":"valley-preferred-cycling-center-partners-with-look-bicycles-for-a-summer-of-super-tuesdays","status":"publish","type":"post","link":"https:\/\/www.thevalleyledger.com\/?p=96342","title":{"rendered":"Valley Preferred Cycling Center Partners with LOOK Bicycles for a Summer of Super Tuesdays"},"content":{"rendered":"

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Iconic Bike Brand Sponsors Track in its historic 45th<\/sup>\u00a0Season<\/p>\n

BREINIGSVILLE, Pennsylvania, October 28, 2019<\/strong>:\u00a0\u00a0The Valley Preferred Cycling Center, also\u00a0known to track enthusiasts around the globe as T-Town, announced its new partnership with\u00a0the legendary French cycling brand LOOK.<\/p>\n

LOOK becomes the official bicycle and pedal partner of the velodrome as well as the naming rights\u00a0sponsor of the 2020 Super Tuesday summer series which runs May through August and features\u00a0very unique fields of future stars, pro and amateur men and women.<\/p>\n

Brad Cole, USA Marketing Manager for LOOK, explained their reason for supporting the track,\u00a0\u201cThe Valley Preferred Cycling Center is an iconic fixture of the US and international
\ntrack racing scene. Their dedication to the track community and development of young\u00a0riders is\u00a0unmatched. For LOOK Cycle to be able to partner with and support them in their mission is truly\u00a0an honor.\u201d<\/p>\n

\u201cWe are incredibly excited to enter into our partnership with LOOK. They have a long, storied\u00a0history of making great track bikes of iconic design. As we head into our 45th\u00a0season\u00a0it\u2019s a real privilege to showcase their bikes to a whole new generation of riders.\u00a0Without\u00a0partners like LOOK stepping up in support of our programming, our track would not be able to\u00a0thrive and we are looking forward to a great partnership”\u00a0said Joan Hanscom, Executive\u00a0Director of the Valley\u00a0Preferred Cycling Center.<\/p>\n

In addition to sponsorship support, the Valley Preferred Cycling Center will have opportunities\u00a0to ride and demo LOOK bikes and pedals throughout the season.<\/p>\n

About the Valley Preferred Cycling Center: \u00a0The Valley Preferred Cycling Center, also known as T-Town,\u00a0is one of the most renowned and beloved tracks in the world and has been home to the best field of international cycling competitors each summer for the past 45 years. Owned by the Lehigh Valley, The Valley Preferred Cycling Center is leased to and managed by the Velodrome Fund, Inc.\u2014a non-profit 501(c)(3) organization.\u00a0The mission and vision of Valley Preferred Cycling Center is to provide the Lehigh Valley and its citizens with both great racing programs as well as\u00a0health and wellness-oriented programs that promote a\u00a0lifelong love of cycling\u00a0in a fun,\u00a0clean, safe park setting.<\/p>\n

Information provided to TVL by:
\nJoan Hanscom
\nValley Preferred Cycling Center
\nhttps:\/\/thevelodrome.com\/<\/a><\/p>\n

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