Dorney Park & Wildwater Kingdom Partners with Illumination Brewing to Create New Iron Menace Lager

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The new beer inspired by the Northeast’s First Dive Roller Coaster will be sold at numerous locations including Dorney Park 

(ALLENTOWN, PA) April 2, 2024 – Dorney Park & Wildwater Kingdom, in collaboration with Illumination Brewing, is thrilled to announce the release of Iron Menace Lager, a refreshing beer inspired by the park’s all-new Iron Menace roller coaster.

This exciting partnership brings together the thrill of the Northeast’s first dive roller coaster and the artistry of craft brewing, offering a tantalizing brew for those seeking a unique summer experience.

Like its namesake, Iron Menace lager embraces the rich history of the Lehigh Valley, paying homage to the region’s successful lagers, delivering a smooth and light taste that perfectly complements a hot summer day. Crafted with the utmost care, this beer combines Illumination’s expertise with high-quality American barley, corn, and hops, ensuring a delightful experience for beer enthusiasts.

“Funk is amazing. This beer is incredible, and we’re just excited to share it with everyone as we forge our own fate this summer,” expressed Ryan Eldredge, Public Relations and Communications Manager at Dorney Park & Wildwater Kingdom. “We are fired up for the 2024 season.”

Those aged twenty-one and over can indulge in the Iron Menace Lager at various locations. Whether it’s at Dorney Park, one of Illuminations’s tasting rooms, Shangy’s in Emmaus, or select local retailers, grocery stores, and small beer distributors across Eastern Pennsylvania, this tantalizing brew will be readily available in Mid-April for enjoyment.

“We are so excited to be working with Dorney Park and Wildwater Kingdom to bring this great American lager, and some of our other incredible adult beverage options, to the park this summer,” expressed Chris White, owner and CEO of Illumination Brewing, LLC.  “I know everyone in the park is going to enjoy being able to beat the heat with some craft brews this summer!”

As Dorney Park & Wildwater Kingdom continues to provide unforgettable experiences, this partnership with Funk Brewing adds another layer of excitement to the park’s offerings.

The Northeast’s highly anticipated, first-ever dive roller coaster Iron Menace is ready for a dynamic event spanning two weekends prior to the Grand Opening of Dorney Park & Wildwater Kingdom on May 10, 2024.

The park announced last week that the public will get a chance to ride the new roller coaster during Preseason Preview Days to be held on April 27th and 28th, as well as May 4th and 5th.

During the event guests will get the chance to experience Iron Menace. Plus, enjoy early access to select rides and coasters.

For more information about these exciting events, guests are encouraged to visit dorneypark.com.

 

About Dorney Park & Wildwater Kingdom

Dorney Park & Wildwater Kingdom offers Pennsylvania’s best value – Two Great Parks All in One. With over 100 rides, shows, and attractions, guests can enjoy seven thrilling roller coasters, the largest collection of kids’ rides in Planet Snoopy™, and one of the country’s top-ranked water parks, featuring 26 exhilarating water slides and two giant wave pools. Special themed festivals and the region’s best Halloween event make Dorney Park the ultimate destination for creating unforgettable memories.

About Cedar Fair Entertainment Company
Dorney Park & Wildwater Kingdom is owned and operated by Cedar Fair Entertainment Company (NYSE: FUN), a publicly traded partnership and one of the largest regional amusement-resort operators in the world. For more information, see www.cedarfair.com 

About Funk Brewing

Illumination Brewing, LLC, the owner of the Funk Brewing brand, is a renowned regional craft brewery located in the heart of Emmaus, Pennsylvania. It has expanded its reach with taprooms in Allentown and Slatington, PA. Our commitment to quality, innovation, and community is the cornerstone of everything we do. From careful selection of ingredients to the meticulous brewing process, we pour our passion into every single batch.

Illumination Brewing, LLC prides itself on delivering unique and memorable brews to beer enthusiasts across Pennsylvania.  Our diverse lineup of core products from the Funk brand to seasonal favorites and small batches showcase our dedication to craftsmanship and our love for the art of brewing. For more information, you can visit our website www.illuminationbrewing.com, or follow us on social media @FunkBrewing on Facebook and Instagram.

 

Information provided to TVL by:
Ryan Eldredge