The City of Allentown, with AlphaGraphics and City Center Allentown, launches the “Ultimate Business Branding Makeover” contest for downtown Allentown restaurant and retail owners

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Entries are due June 30, 2023, with the winner chosen by community vote 

Who:               Owners of a restaurant or retail business in downtown Allentown between Walnut and Chew streets and 5th and 13th streets.

What:              Are invited to enter the new “Ultimate Business Branding Makeover” contest launched by the City of Allentown in partnership with AlphaGraphics and City Center Allentown. The winner, chosen by community vote, will receive a business branding makeover valued at $5,000. The makeover could include a redesigned logo, updated menus, loyalty cards, vinyl window signage, wall graphics, flags and more.

When:             Contest entries are due by June 30, 2023. Community voting will run from July 17 to 31, 2023. The winner will be announced in August of 2023.

Where:            Enter by completing a questionnaire and submitting a photo at www.allentownbusinessmakeover.com

About the City of Allentown:
The City of Allentown’s Office of Business, Expansion, Attraction, and Retention (B.E.A.R.) prioritizes the delivery of support and resources to Allentown’s business community to facilitate small business growth and sustainability, a goal at the very core of the office’s mission.

About AlphaGraphics:
AlphaGraphics Lehigh Valley offers premier marketing and custom printing solutions for the Allentown market. Located at 515 Hamilton Street, Suite 3, AlphaGraphics provides local visual marketing and communication expertise and truly cares about product quality, customer satisfaction, and establishing long-term partnerships with clients. www.alphagraphics.com/us-pennsylvania-allentown-us283

About City Center Allentown:
City Center Allentown is a major mixed-use development that is helping transform downtown Allentown, Pennsylvania, into one of America’s most vibrant urban communities and a regional center of excellence for business, culture, and city living. With Allentown’s new arena, PPL Center, at its core, City Center includes 3 million square feet among five Class A office towers, the Renaissance Allentown Hotel, 14 residential buildings, upscale retail and restaurant space, and a coworking space called Velocity. City Center’s total investment in downtown Allentown is more than $850 million, with another $537 million in the planning and construction stages. In 2017, the Downtown Allentown Revitalization District was honored with a Global Award of Excellence by the Urban Land Institute (ULI).

 

Information provided to TVL by:
Genesis Ortega
Communications Manager
Office of the Mayor
http://www.AllentownPA.gov